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Disgraceful Search Results From MSN
By Ryan Ward | April 24, 2008
Unbelievable is probably the nicest thing I can say - irresponsible from a business perspective is far more accuate. The search results displayed in MSN could not possibly be worse for anyone in Atlanta searching for Atlanta homes for sale and let’s explore what they have done to make it so bad.
Typically, and here in in Atlanta, the most searched term by consumers looking to buy real estate is “city real estate”. A quick search on MSN for the term “atlanta real estate” brings into question the very legitimacy of MSN as an unbiased source for consumers. If they have done this with this search result, who knows how skewed they are for other terms. Here’s a screenshot:
Search Results For “Atlanta Real Estate” on MSN
To the casual consumer, this might not be noticed and that is even more unfortunate. Did you see the problem? Every result is the same website! In fact, this is the case for the first 498 search results. As a consumer, MSN has decided that there is only one website you need to know about if you are looking for Atlanta real estate - that’s a shame. I’m not sure why they think this is a good idea, but it certainly is one more reason that Google is better.
The only time I will ever use MSN is to see where I rank - I no longer consider them a reliable search engine for consumers.
Topics: Real Estate |